The Royal Enfield 650 Twins launched in India
The Royal Enfield 650 Twins launched in India
● Highly anticipated Royal Enfield Twin motorcycles launched in India – The Interceptor
INT 650 to be available starting at Rs. 2,50,000 and the Continental GT 650 to be available
starting at Rs. 2,65,000 (ex-showroom)
● Test rides and display to open across 14 cities starting November 14th, however,
bookings are open across the country
● Royal Enfield has also begun online bookings for the Twins and its other motorcycles
starting November 14th
November 14, 2018, Goa, India : Following an enthusiastic reception from the world’s press at the recent global launch of its all-new Continental GT 650 Twin and Interceptor INT 650 Twin mid-sized motorcycles, and foiiow ing its recent European launch at EICMA 2018, Royal Enfield is delighted to bring the full-production versions of the motocycles to riding enthusiasts in India.
Launched nationally here in Goa today, and across 120 dealerships in India, the Interceptor INT 650 and the Continental GT 650 will be available across 14 key metro and mini metro cities starting November 14th 2018. These motorcycles will be available across the country in a phased manner. Bookings for the Twin motorcycles, however, will begin on November 14th, across all dealerships in India. Motorcycle deliveries will begin starting end of November.
Royal Enfield will also begin Online Motorcycle Booking facility with the launch of the 650 Twins on November 14th. Consumers across the world, can log into www.royalenfield.com and book their favourite Twin motorcycle or other Royal Enfield motorcycles, by paying the booking amount, for deliveries across 120 dealerships in India to begin with. The 650 Twin motorcycles will come with a 3-year warranty and Roadside Assistance service. Th ese motorcycles will also come with over 40 Genuine Motorcycle Accessories that will have a 2-ear warranty. T he launch prices for the motorcycles in India will be:
Price in India (in INR*)
Interceptor INT 650 – Standard [Orange Crush | Silver Spectre | Mark Three] —-250000
Interceptor INT 650 – Custom [Ravishing Red | Baker Express]—-257500
Interceptor INT 650 – Chrome [Glitter & Dust]—-270000
Continental GT 650 – Standard [Black Magic | Ventura Blue]—-265000
Continental GT 650 – Custom [Ice Queen | Dr. Mayhem] —–272500
Continental GT 650 – Chrome [Mister Clean]—-285000
(Prices are ex-showroom)
In order to maintain accessibility across India, ex-showroom prices in Karnataka and Kerala have beenkept at a lower level in order to accommodate for higher levies and taxes in the states. In Karnataka, the Standard Interce ptor INT 650 will be priced at Rs. 2,34,020/- and in Kerala it will be priced at Rs.2,33,878/-. Similarly, the Standar d Continental GT 650 will be priced at Rs. 249164/- in Karnataka and Rs. 248878/- in Kerala The Twin motorcyc les will also make a debut this year at Rider Mania, after being showcased last year at India’s largest gathering of Royal Enfield riders from across the world. Participants at Rider Mania will have an opportunity to pre-book lim ited test ride seats for these motorcycles in Goa and also place bookings.
Commenting on the launch of the Interceptor INT 650 and the Continental GT 650 in India, Siddhartha
Lal, CEO – Royal Enfield said,
“We’ve been on an exciting journey over the last ten years, and believe that we are excellently poised to grow the mid-weight motorcycling segment globally. We have invested in our capabilities, in manufacturing and in our retail net w ork and distribution, and in building an ecosystem of pure motorcycling lif est yle through gear and apparel, rides and events and other new formats. The launch of the 650 Twin motorcycles adds many more miles to this journey, and is the perfect opportunity to further our ambition of growing the leisure mot orcycling market across the world. Keeping these motorcycles accessible is a key objective for us to bring in new people to the Royal Enfield way of pure motorcycling lifestyle and give our existing enthusiasts an irresistible oppor tunity to upgrade. We strongly believe that the 650 Twins will be an attractive, evocative motorcycle for our customers across India” It was just a year ago at Rider Mania 2017 that Royal Enfield unveiled the pro to types of its first twin-cylinder offering in half-a-century. After months of developing, refining and improving the initial
de signs based on tens of thousands of kilometers of road and track testing on parts, aggregates and motor cycle s, the production motorcycles are now rolling off the line and ready to be shipped to international dealers in the first phase of Royal Enfield’s global expansion plans.
Commenting about the launch of the Royal Enfield Twins, Rudratej Singh, President, Royal Enfield ,
“In India, the twins will play a strategic upgrade role within our range. Our portfolio lineup is now very robust with this launch. We expect the Interceptor INT 650 and the Continental GT 650 to offer the perfect pportunity for many of our Royal Enfield customers to move up towards the top end of the middle-weight segment. Our he adroom is sizeable, with three million Royal Enfield customers, many of whom have been waiting for the next ex pression of pure motorcycling. We’re confident that these motorcycles will also appeal to a newer set of ent hu siasts who have been waiting for a twin cylinder motorcycle from us. To start off, we’re delighted to first offer these beautiful motorcycles for booking and test rides to our community here in Goa who are attending Rider Mania 2018 ” At the heart of every Royal Enfield Continental GT 650 Twin and Interceptor INT 650 Twin, is the built-in fun factor provided by each model’s special combination of an agile chassis (developed at the company’s UK Technology Centre with legendary sports motorcycle frame builder Harris Performance) and a simple but state-of-the-art air-cooled, 650cc engine producing a punchy yet user-friendly 47 horsepower.
As well as emitting a gorgeous exhaust note, the engine offers ample pulling power to make the motorcycle un fussy to ride in urban traffic and exhilarating on the open road – meaning the Continental GT 650 and Interce ptor INT 650 offer the perfect motorcycling package for both experienced and novice owners. The Co ntin ental GT 650 will appeal especially to sporting riders with its optional single seat, sculpted fuel tank, rearset footrests and race-style clip-on handlebars, all of which have been ergonomically designed to remain com fortable in the city, on the highway or on the twisting back roads where the motorcycle really comes alive.
The Interceptor INT 650, meanwhile, harks back to Royal Enfield’s 1960s twins through its teardrop tank with traditional knee recesses, comfortable, quilted dual seat and wide, braced handlebars reminiscent of the street scrambler style that emerged in ’60s California. Its comfortable and commanding riding position ma ke the Int erceptor both fun and practical on all types of terrain, from curving coastal roads to the urban jun gle, for hea ding out of town two-up or for cruising down to the beach. With individuality being key to today’s riders, both the Continental GT 650 and the Interceptor INT 650 can be had in Standard or Custom versions with a wi de ra nge of retro options ranging from special paint colours and pin stripes to retro-cool bar-end mirrors, opt ional fly screens and alternative finishes for items such as wheels, lights and suspension components. Both motorcyc les, come with a range of Royal Enfield Gear and apparel that are inspired by the 60’s and reflect the cu ts and silh ouettes from the cultural contexts and the era of these motorcycles. Comprising of Clymer and Spirit jackets, a curated range of t-shirts, helmets, leo boots, ankle-high sneakers, and covert Cordura jeans and Streetborn Glo ves, the range of Gear, aesthetically fuses classic styling with contemporary functionality.
The Interceptor INT 650 and Continental GT 650, also come with a suite of Genuine Motorcycle Accessories, that in addition to providing comfort, styling and protection, also lend as a means to self expression for the rider. The range comprises of new functional and protective accessories such as engine guards, lifting handle, pannier mounts and an auxiliary electrical port, and also includes styling accessories such as chrome and stainless steel silencer slip ons, acrylic fly screen, single and twin seat cowls, and soft canvas panniers. #RoyalEnfieldTwins #Int erceptor650 #ContinentalGT650 #RoyalEnfield #PureMotorcycling #RidePure
About Royal Enfield:
The oldest motorcycle brand in continuous production, Royal Enfield made its first motorcycle in 1901. A division of Eicher Motors Limited, Royal Enfield has created the mid-sized motorcycle segment in India with its unique and dis tin ctive modern classic bikes. With its new manufacturing base in Chennai, India, Royal Enfield is able to grow its production rapidly against a surge in demand for its motorcycles. With more than 50% growth every year for the last 5 years, Royal Enfield is fast becoming a very important player in the global mid-size motorcycle market and is working towards re-inventing this space with mot orcycles that are evocative and engaging and great fun to ride. Royal Enfield’s product line-up in India includes the Bullet, Classic and underbird models in 350 and 500cc displacement along with Continental GT 535cc café racer and the purpose-built Himalayan powered by the new LS410 engine. Royal Enfield operates through 17 company-operated stores and 705+ dealers in all major cities and towns in India, and ex ports to over 50 countries across the world including the USA, UK, several European and Latin American count ries, as well as the Middle East and South-East Asia.
Royal Enfield also organizes and supports many motorcycling events and rides globally, more prominently the Rider Mania – an annual gathering of Royal Enfield riders from all over the world to the lovely beaches of Goa, and the Himalayan Odyssey, the most arduous motorcycle ride over some of the toughest roads and highest mo untain passes in the Himalayas. Royal Enfield also conducts the popular ‘One Ride’ where people around the world ride out on their motorcycles on the first Sunday of April. For more information about the Royal Enfield Twins, visit: https://www.royalenfield.com/motorcycles/twins/ To know more about Royal Enfield, the motorcy cles, marquee rides and other initiatives, visit: http://royalenfield.com
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