Sony BBC Earth makes the children of Chennai ‘Feel Alive’ with its exclusive School Contact Programme

Sony BBC Earth makes the children of Chennai ‘Feel Alive’ with its exclusive School Contact Programme

Sony BBC Earth makes the children of Chennai ‘Feel Alive’ with its exclusive School Contact Programme

Mumbai, February 5, 2020:

After the astounding success of the first and second editions of ‘feel alive hours’ in Mumbai, Delhi, Bangalore a nd Kolkata, Sony BBC Earth, India’s premium factual entertainment channel, has introduced its exclusive on-gr ound property in the schools of Chennai to make the students ‘feel alive’. Third edition of this differentiated experiential activity has begun and will cover 300 schools across the 5 cities including 75 schools in Chennai for the first time to help thousands of students open their eyes to the wonders of the world amidst their busy study schedule.

An idea born from a BBC Research about how being connected to nature makes one happy, the ‘feel alive hours’ aims to rekindle the joy of being closer to nature through positive, insightful stories from some of the channel’s landmark shows. This year’s edition will additionally emphasise on the importance and the relevance of ‘Being Eco Conscious’. Students will be encouraged to adopt and advocate sustainable living through thought-provo ki ng stories and ‘Do it yourself’ workshop on reusing plastic bottles as bird feeders, plant pots and lava lamp s.Th e especially curated educative and entertaining 90 minutes program also includes quirky science experime nts, engaging quizzes, exciting eco-friendly giveaways and many mind-blowing and never seen before stories on fun science, nature, wildlife, adventure, exploration, manufacturing, culture, food, fitness and more.

Additionally, Sony BBC Earth is taking Feel Alive Hours online this year so that students across the country can have it at their fing ertips. The channel has put together an informative and engaging website where students can participate in fun quizzes and win ex citing prizes every month, watch extraordinary stories and be upd ated on exclusive Sony BBC Earth events happening in various citi es. One can find out about this by logging into htt ps :// www.sony bbcearth.com/school.Schools like DAV Matriculation School, St Joseph School, Ramakrishnan Mis sion Matriculation Higher Secondary School, Southern Railway Higher Sec ondary School and more have already experienced ‘Feel Alive Hours’ this year and more schools will experience it over the two month. Basis the phe nomenal response, the faculty and students are inspired to co-exist with na ture and be more responsible about their plastic footprint.

Sony BBC Earth

Sony BBC Earth is a premium factual entertainment channel by MSM Worldwide Factual Media – a Joint ve nture between Sony Pictures Networks India (SPN) and BBC Worldwide. Sony BBC Earth is home to BBC’s a ward-winning factual programs and work of some of the world’s foremost factual film makers. Rooted in the philosophy of ‘Feel Alive’, the channel promises grand visual spectacle, positive insightful storytelling and a new perspective to knowledge and entertainment.

The channel has diverse content offering ranging from for fun, insightful science, nature and wildlife to adv en ture and human interest stories with shows like Blue Planet II, Dynasties, Trust Me I’m a Doctor, Rick Stein’s India, Bang Goes the Theory, Deadly 60, Planet Earth II, Fishing Impossible, Where the Wild Men Are with Ben Fogle etc.The channel is broadcast in SD & HD and available in English, Hindi, Tamil and Telugu across India.

Follow Sony BBC Earth on Facebook.com/SonyBBCEarth, Twitter.com/SonyBBCEarth, Instagram.com /SonyBBC Earth. For more information, visit www.sonybbcearth.com

About Sony Pictures Networks India (SPN)

Sony Pictures Networks India (SPN), is an indirect wholly owned subsidiary of Sony Corporation, Japan.

SPN has several channels including Sony Entertainment Television (SET and SET HD), one of India’s leading Hindi general entertainment television channels; MAX, India’s premium Hindi movies and special events channel; MA X 2, another Hindi movie channel showcasing great India Cinema; MAX HD, a high definition Hindi movie cha nnel airing premium quality films; WAH, the FTA channel for Hindi movies; SAB and SAB HD the family-oriented Hindi comedy entertainment channels; PAL, a genre leader in rural Hindi speaking markets (HSM) showcasing the best of Hindi general entertainment and Hindi movies from SPN’s content library; PIX and PIX HD, the En glish movie channels; AXN and AXN HD, the channels showcasing the best in Reality, Entertainment and Dra ma; Sony BBC Earth and Sony BBC Earth HD, the premium factual entertainment channels, Sony AATH, the Bangla entertainment channel; MIX a refreshing Hindi music channel; YAY!, the kids entertainment channel; sports en tertainment channels – SONY SIX, SONY SIX HD, SONY ESPN, SONY ESPN HD, SONY TEN 1,  SONY TEN 1 HD, SONY TEN 2, SONY TEN 2 HD, SONY TEN 3, SONY TEN 3 HD; Sony मराठी, the Marathi general entertainme nt channel; SonyLIV – the digital entertainment VOD platform; SPN Productions, the networks’ film production arm and Studio NEXT the independent production venture for original content and IPs for TV and digital media. SPN reaches out to over 700 million viewers in India and is available in 167 countries.

The network is recognized as an employer of choice within and outside the media industry. SPN is a recipient of several awards, including the ‘Aon Best Employers India’ Award in recognition of SPN’s unique workplace cult ure and exceptional people practices, consistently ranking amongst India’s Top 10 Companies with Best Health & Wellness Practices by SHRM & CGP Partners, listed by

Working Mother & AVTAR as one of the 100 Best Companies for Women in India and adjudged one of India’s Great Workplaces by the Great Place to Work® Institute. Sony Pictures Networks India Private Limited is in its 24th year of operations in India. It has a subsidiary, MSM-Worldwide Factual Media Private Limited and an affiliate, Bangla Entertainment Private Limited in India.

For more information, log onto www.sonypicturesnetworks.com